Decision Maker: Director for Police, Crime, Criminal Justice and Fire, GM Deputy Mayor, Treasurer GMCA
Decision status: Recommendations Approved
Is Key decision?: No
Is subject to call in?: No
To deliver priority two of the gender-based
violence delivery plan: initiate a sustained programme of public
engagement to raise awareness of, and tackle, gender-based abuse
and violence across the city-region.
GMCA will fund £150,000 to Hitch
Marketing Ltd to deliver an insight gathering, communications and
PR campaign to run from September 2022 to the end of March
2023.
The campaign will aim to change the behaviour of primarily men and
boys to tackle gender-based violence against, primarily, women and
girls in Greater Manchester.
Publication date: 10/10/2022
Date of decision: 29/09/2022