Issue details

PCC DN - Increased payment to ‘I am greater’ campaign murals and end point survey (Hitch Marketing)

I am greater murals have been painted in three locations across Greater Manchester – Tameside, Bury and Salford.
Young people designed the murals with an artist (Oskar with a k) and were taught how to spray paint.
Different colours were used for each mural to make them unique – this made paint costs higher than initially expected.

The end point survey will evaluate the performance of the second phase of the campaign and act as a baseline for the third phase. We have used a survey company (Obsurvant) to ensure a good number of responses, as previously we have struggled to have young people complete surveys. A pair of airpods have also been purchased by Hitch as an incentive for young people to complete the survey.

Decision type: Non-key

Decision status: Recommendations Approved

Notice of proposed decision first published: 13/01/2023

Decision due: 20 Dec 2022 by Director for Police, Crime, Criminal Justice and Fire

Contact: Lisa Lees Email:


Background papers